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Consultancy Services​​

Sometimes training isn’t enough. Sometimes you just need experienced people to step in and get on with it. Our consultancy services are hands-on, practical and grounded in live bids.

 

We work alongside your team from pre-sales through to submission and beyond, bringing structure, clarity and calm where it’s needed most.

Strategy and Positioning

Strategy and Positioning

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This is about knowing why and how you’ll win before you start writing.

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We help shape a clear win strategy from pre-sales through to submission, focusing on customer priorities, competitive positioning and what really differentiates you. We work out what matters most, what to say, what not to say and how to stay consistent throughout the bid.

 

The result is a bid that knows what it’s trying to achieve, knows what matters most to the customer and doesn’t drift halfway through.                        

Strategic Writing

Writing that Scores

 

Fancy writing doesn’t impress evaluators. Clear writing does.

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We provide strategic bid writing support focused on scoring maximum marks. That means writing to the evaluation criteria, structuring answers so they’re easy to assess and making sure the value of your solution is obvious.

 

Whether we’re writing sections, whole responses or supporting your team, the focus is always the same: clarity, compliance and points on the board..

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Effective Reviews

Reviews that Add Value

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Not all reviews are helpful. We make sure yours are.

 

We deliver structured, objective reviews at any stage of the bid, from early strategy checks through to final readiness reviews. We also carry out post-submission reviews using evaluator feedback to identify what worked, what didn’t and where to improve next time.

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Feedback is clear, constructive and actionable. No vague comments. No opinions for the sake of it. Just practical suggestions that count.​                      

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Best Practice

Best Practice Processes and Systems

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Winning bids are easier when the process works.

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We help organisations design, fix and embed bid processes that support teams rather than slow them down. That includes qualification, governance, reviews and approvals, as well as building bid libraries that are usable, current and actually get used. 

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We can also step in to run bids end to end when capacity is tight, bringing structure, momentum and experienced oversight to keep everything moving.​   

© 2026 BluPug Ltd. All rights reserved.

Registered in England and Wales. Company registration 12919579. VAT registration 408 0602 31

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